American Fine Wine Competition

The American Fine Wine Competition began in 2007 and has become the most influential all-American wine invitational in the country.

THE Rosé Competition began seven years ago and is becoming one of the most prominent Rosé Competitions in the world.

These events are followed by a series of exciting and creative wine events throughout the year. They feature all of the award-winning wines AND help to raise money for a variety of non-profits. The AFWC and the Rosé Competition have raised more than $1,100,000 for local charities.

Services Provided: 


I hesitate in working with a business that is not in my area. I like to be able to check on things, say hello, meet the people, and keep close tabs on what is being done with my business! Well, I discovered that is not necessary. Buzzy Branding came highly recommended to me, and as I was in need of a website update and monitoring (among other things like social media), I decided to give them a try. I am so glad I did! I have thoroughly enjoyed working with the whole team, and the founder/owner Tamir is exceptionally caring and will go the extra mile. My experience has been absolutely perfect. They understand my business, they respond timely and efficiently- and if I have any issues at all- and mostly the issues are because I forgot something or needed something different, they are on top of it. I have worked with several SEO, Online Marketing, Web Design, and Social Media Marketing companies, and this is the first time I have felt truly satisfied. I highly recommend Buzzy Branding.
Shari Gherman

Founder, American Fine Wine Competition

Case Study

The American Fine Wine Competition and Shari worked with many online marketing companies before consulting Buzzy Branding. With previous marketing companies there was always another issue and challenge. Whether it was their ecommerce portal and system not working properly, missing registration entries, to no new leads, the list goes on and on.

When Buzzy Branding took over, we made sure the client didn’t miss a single event entry or purchase on their website. Our team worked hard to design a new website and appear high in search results, rebuild the registration portal, fixed the integration with the payment processor and system, and rebuilt the event functionality. Essentially a complete rebuild to a pretty complex eCommerce and scheduling / event system. To go the extra mile, we made everything mobile responsible, and built tools into the system to automatically sanitize and populate specific spreadsheets the client wanted to use.

This was a custom project with multiple layers of complexity. We are happy to say that Shari and AFWC is looking better then ever online. The testimonial speaks for itself. Thank’s Shari, we love working with you.


The American Fine Wine Competition, which began in 2007, has become the most influential all-American wine invitational in the country. AFWC has also introduced new judging, THE Rosé Competition which is now in its 7th year.

he AFWC takes place each January, THE Rosé Competition happens in April. Following each competition, and throughout the year, we host a series of exclusive and exciting events that feature the award-winning wines while raising money for a variety of non-profits. AFWC and Rosé’s goal is to continue to promote the wines throughout the year and give back to the community.

Since its inception, AFWC and THE Rosé have raised more than $1,100,000 for local charities.

Our mission is built on passion. AFWC wants to show the world that the wines produced in the US are some of the finest. We recognize the best wines produced in America and fervently share that information with the public. Many wineries are small and boutique, many are mom and pop operations who don’t have the wherewithal to get their name out. They are the farmers who wake up at 4AM to make sure the grapes are thriving, that they are not freezing in the winter, that they are perfectly nurtured so that when the 800 grapes that fill that bottle are pure poetry to the consumers senses. We find these wineries, we taste these wines, we then bring these wines to the AFWC and share them with you.

Up to 1,000 wines participate
100 Hospitality students volunteer as Wine Angels
32 Judges include Sommeliers, Wine Retailers, Wine Educators, Wine Writers, Chefs
365 days of searching for the finest
Immediately following day-two of the judging, the “doors are open” to the public who is invited in to taste the competition wines. This event is attended by hundreds of people including collectors, distributors, retailers, and people who just enjoy wine.

The Competition is followed by a series of events taking place throughout the year. Each event promotes the wines from the competition, promotes our Partners, and raises money for charity.

Since its inception, AFWC has raised more than $1,000,000.

The AFWC reaches tens of thousands of people including business professionals, affluent individuals, and philanthropists. These individuals enjoy life’s great pleasures- exceptional wine, great food, world travel and entertainment. We reach people from Florida to California, New York to Texas and everywhere in between. It’s the internet after all! AFWC promotes through a variety of outlets including Social Media, Constant Contact, Media partners, our Judges, and Wine Influencers.

THE GOALS OF AFWC and THE Rosé Competition
AFWC Guides the public to America’s Finest Wines.
AFWC and THE Rosé create an environment where businesses can benefit, profit and grow by promoting their products and services at incredible, upscale events to the educated consumer.
AFWC and THE Rosé produce unique events enabling businesses to give back to their community by supporting non-profit, locally-based organizations.
AFWC and THE Rosé give sponsors opportunities to entertain and show appreciation to clients, prospects and staff.